I was delighted to get a call from Julia Maitland-Shadwell, owner and teacher at The Yoga House in Tunbridge Wells. She was in need of some branding photography for her website and socials as well as some professional headshots for the various members of the teaching collective at the studio. Julia specialises in mindful yoga; so at the studio, as well as embracing the physical challenges of yoga, equal emphasis is placed on the mindful aspects too, so you can expect to leave The Yoga House much more calm and centred than when you arrived.
At my pre-shoot consultation with Julia, it was a great opportunity to see the studio. Architecturally designed, it has a distinct apex roof line which has been incorporated into The Yoga House logo. This was an important feature and needed to be incorporated into the branding photography session. One of the unique selling points of the Yoga House is that it has a beautiful garden outlook which is very unusual for it’s Tunbridge Wells town centre location and Julia wanted me to be able to show this off to its’ full potential.
The garden faces north which was a real help on the day of the shoot. Shooting either side of midday in bright June sunshine can mean some harsh contrast between light and shade, but the leafy trees and the height of the building meant that there was plenty of gentle shade to alleviate this. There was a large group of teachers who all needed headshots and there was a certain amount of time contraint to get everything done in time, so it was important to build up a natural rapport with each person quickly so they were able to relax into their session easily.
The final gallery of images included a huge range of shots showcasing the studio from both the inside out and from the outside in! I was able to deliver a selection of headshots for each teacher as well as detail shots, class shots and some staged yoga pose shots which are always useful for general posts across her social channels.
What did Julia have to say?
“Georgina is incredibly professional and very good at what she does which is fantastic. She is very speedy to respond to correspondence and very efficient. She also spent a lot of time getting things right before the shoot and was very kind and considerate during the shoot. Our photos when they arrived were fantastic and simple to download and keep. I would highly recommend her for either business or family/personal projects. She has a human touch whilst still getting the job done.“